Planning for Question 1A and 1B

1A) Describe how your analysis of the conventions of real media texts informed your own creative practice. Refer to a range of examples in your answer to show how these skills have been developed over time?

• Through examples of real media texts 
• Kidulthood, Adulthood, Shank, Fishtank
• Shot types of real media products
• Editing techniques used 
• Mise-En-Scene and its relation to the music video or opening films 
• Genre's
• Target Audience 
• Conform or Subvert to codes and conventions 
• Far East Movement, Diggy Simmons 
• Compare and contrast with your music video to real media products and your film opening 
• Mainstream media - for example, Kidulthood is not a mainstream film, relate to films. 

1B) Analyse a chosen product you've created against audience theories.

• Audience Gratification 
• Maslow hierarchy of needs
• Hyperdermic needle 
• Dominant ideology

Different Social Groups

Homosexuality Groups - Homosexuality is represented to be isolated and confused in films. They are represented to be alone and out of a group, they struggle in life in terms of social activites as many people would isolate them from their groups as they are different.

Teenager Groups - They are represented to be loud and highly socially active with other groups, they are seen to be lazy and aggressive. They are represented in film with ubran/rock music which appeal to their gender and age, also they a seen going out alot to social events like parties etc...

Goth Groups - They are represented to listen to rock music and loud music, rather mysterious and weird, dressing in black and long/baggy clothes. They tend to wear black lipstick and black eye liner.

Criminal Groups - In films they are represented in robbing places/people, murdering, involved in drugs, normal criminal activites. They starts off rich and living the life and then end up in jail which can sugges to the audience that it is good at the beginning but then turns bad at the end.

http://www.youtube.com/watch?v=9zda8Mt0GIs

In Skins the indicators of homosexualality are the ambient sounds of the scene, the way the homosexual character is dressed and the emotionalitity of the character. A homosexual character would have a soft voice and would tend to be the odd one out in the group.

In the scene of skins Maxxie is alone outside in the streets cold which suggests that he is different and segrated from his group. The yellow colour behind him could link to happyness and sadness. The different close ups used in the scene suggests the importance of Maxxie. When Anwars father comes out the camera movement used when they are talking is levelled showing the importance of the conversation. When Maxxie's friends comes they are not focusing on the Religion but more of Maxxie's homosexuality. Ambient sound is used as the audience can hear the party musci and soon after Pleonastic sound soon comes into the scene when the music from inside becomes louder which shows that Maxxie is happy and feels accpeted because when he goes inside the camera shot shows all three friends on the same level.

The way Maxxie's dressed shows that he is fashion conscious, as he wants to fit in with his friends and be accept for who he is.

Diagetic, Non-Diagetic, Pleonistic and Contrapuntal

In the TV Drama Skins they use different sound effects to portray the teenagers. For example,
The Diegetic sound that is used is the alarm sound that wakes Tony up, in many cases young teenagers can relate to this as they use alarms to wake up. Also there is pleonistic sound of the church bell as it gets louder, this can represent Tony as being socially active as he may have been hung over from the previous night, that's why he hears the bell so loud. The non-diegetic sound would be the background music, the background music would appeal to teenagers therefore, representing Tony as a teen. Other diegetic sounds such as the sound of shoes when walking, radio music as it is within the seen however, the radio music turn from diegetic sound to pleonisitc sound as the music soon becomes louder. other Diegetic sounds in the scene would be the door knocking, toilet flushing and speech from the characters. Other pleonistic sounds such as the drilling noise becomes louder and the father shouting, when Tony starts to ring everyone, the audience can hear what the others are saying when Tony is on the phone, this represents the pleonistic sounds.

In the scene of Skins there was no scene of contrapuntal sounds.

CONTRAPUNTAL SOUND EXAMPLE: Sometimes when we are watching a film, we hear sound that
doesn’t seem to match what we are seeing. The most famous
example of this has to be in “Jaws” when we are watching scenes of
happy holiday makers on Amity Beach but we hear the ‘dur dur’
motif of the shark – a deep sinister and haunting sound that we
have, by this stage in the film, be conditioned to hear as a signal for
the imminent arrival of the man-eating shark. Thus, what we see
and what we hear DO NOT match. This is called CONTRAPUNTAL
SOUND. ‘Contrapuntal’ means ‘at a counterpoint to’. Some people
call this ‘asynchronous sound’ – as in NOT synchronous – that is not
in synch. It doesn’t matter which you use – use the one you’re
happiest with but stick with it – be consistent.
Source of example: http://www.scribd.com/doc/8332956/Sound-in-Film

Deconstruction of a Period Drama

Pride and Prejudice


In this clip of Pride and Prejudice a character known as Mr Darcy is shown in a close up and then is cutaway to another scene where a young women known as Mrs Bennet is looking at a portrait of Mr Darcy. The fact that Mr Darcy owns a portrait of himself shows that he is a upper class citizen, this also suggests that he is vain. Various close up shots of Mr Darcy shows that he is one of the main characters in the period drama. The colloquialism of the way Mr Darcy and Mrs Bennet talk shows that they are form a posh and upper class family, therefore, showing that they are well educated and rather rich. Mr Darcy has a lot of land, a lake, greenery and fields that look over his mansion which indicates his wealth. Mr Darcy owns a horse which in those times was very rare to own, only upper class people owned horses, this would indicate that Mr Darcy is wealthy, also the way that Mr Darcy and Mrs Bennet were dressed in posh clean outfits would suggest that they have money juxtaposed to the cleaners and servants in the house. When other characters call Mr Darcy they would also call him by his last name rather then his first, this shows that Mr Darcy has got authority and power as he is referred to Mr Darcy. The non diagetic sound which is the background music is old and traditional, very posh, this could give the audience a hint that the series is portrayed in the olden times and also shows that the posh music would give the audience a sense that it is a series to do with rich people or highly powered people. The diagetic sound such as the water splashing, speech, footsteps is used throughout the series which at the correct points making it very effective for the audience.

A deconstruction would cover:
- Camera movement
- Camera angle
- Editing
- Sound

TV Drama that uses Social types, Groups, Events, Places

In Eastenders there are many different Social types in the TV drama.

BFI - British Film Institute

The BFI is a charitable organisation by the Royal Charter to encourage the development of the arts of film, television anf the moving image throughout the UK, to promote their use as a record of contemporary life and manners. They promote education aboutabout film, television, to promote access to and appreciation of the widest possible range of British and world cinema and to establish. The care and develop collections reflecting the moving image history and hertiage of the UK.

The BFI Southbank and IMAX theatre both located on the Southbank of the River Thames in London is run by the BFI. IMAX is the largest cinema screen in the UK and shows the popular recent releases which includes 3D screenings and 12,000 watts of digital surround sound.

The BFI national library has information on film, television and, increasingly, new media.
This national collection includes books, periodicals, audio tapes, press cuttings, festival materials, special collections of unpublished materials, and much more. (For access to films and television programmes held by the BFI see BFI National Archive).